When customers interact with a company through digital channels, they expect a seamless and personalized experience. Therefore, it is crucial for every department and touchpoint in the company to work towards achieving high customer satisfaction. A good experience for our employees and partners will also affect how they communicate with the end customer.
A satisfied customer will be loyal and recommend you to others, but a dissatisfied customer can impact a company's reputation and profitability at catastrophic levels.
Customer Experience Design focuses on meeting customer expectations and providing easy solutions to their problems. It involves an integrated, automated process that generates valuable data to improve the overall experience. To meet customer expectations, businesses must adopt best practices and leverage technologies. Imagineer can help achieve this.
DIGITAL TRANSFORMATION OF THE CX
Imagineer Digital Strategy supports growth through digital transformation, utilizing top technologies like Salesforce, Hubspot, Liferay, Magento, Tableau, and Redhat BPM & BRMS to build new experiences and deliver business value.
CUSTOMER JOURNEY
Customer Journey Maps are a visual tool for understanding the interaction between the customer and the company. These maps allow for the structuring of touchpoints to improve the efficiency and effectiveness of the process. They depict the current process, from the first to the final point of contact, to evaluate if customers achieve their objectives and, if not, identify how to do so.
CUSTOMER PROCESS
Aligning sales and marketing functions with customer needs, Customer Process Management enables organizations to manage their business resources. When implemented correctly, it can improve efficiency and productivity, reduce costs, and minimize errors and risks. Customer Process Improvement is an effective methodology that uses best practices such as DMAIC, SIPOC, or As-Is/To-Be Analysis to enhance Marketing, Sales, Service, and Commerce processes.
Imagineer Customer Experience provides solutions to support digital transformation, which is an ongoing process that involves rethinking fundamental processes. These solutions include modern commerce platforms, real-time analytics, and a digital transformation platform utilizing technologies such as Salesforce, Magento, and HubSpot. By using these solutions, businesses can drive innovation, improve efficiency, generate revenue, and enhance their omnichannel capabilities.
ECOMMERCE EXPERIENCE
Imagineer Customer Experience offers modern commerce platforms like Salesforce Commerce and Magento Commerce for B2B and B2C organizations to drive their omnichannel business with less overhead and rapid innovation. These platforms provide benefits such as 24x7 customer engagement, reduced operational costs, direct sales, and valuable customer insights from online user data.
REAL TIME ANALYTICS
Get accurate and timely information and improve your company's processes through descriptive, predictive, or prescriptive analysis.
DIGITAL TRANSFORMATION PLATFORM
Our Digital Transformation Platform enables businesses to transform their models, processes, and operations through technology platforms like Salesforce, Liferay, Magento, HubSpot, RedHat, and SmartNow, resulting in improved efficiency, revenue generation, and value delivery. The platform comprises a Business Portal Platform that manages customer and employee needs, and a Commerce Platform for designing online sales strategies.
To improve the customer experience, it is important to pay attention to Employee Experience. Imagineer has created a platform that provides employees with important information and real-time alerts. Additionally, they offer B2B process automation to enhance the employee experience. It is essential to pay attention to important moments in employees' daily routines and provide a personalized, meaningful, and digital experience to enhance job satisfaction.
B2B PROCESS AUTOMATION
In order for an organization to be successful, it is essential that employees have a good work experience, and this can be achieved through personalized and digital experiences. Employees can manage their relationships with customers and partners through a B2B portal, while the digital enterprise workplace allows them to collaborate with customers, suppliers, and brokers in one place.
REAL TIME ANALYTICS
Imagineer Customer Analytics tracks KPIs, sales trends, and provides end-to-end decision-making. It offers analytics dashboards, predictive analytics, and robotic process automation, and customer journey insights. It also enhances digital marketing and workflow process analytics.
WORKFLOW AUTOMATION
Improve employee experience and productivity with workflow automation by connecting tasks, business rules, content, and people. An automation platform can create standardized workflows for reuse across the organization, empower employees, and enhance team collaboration.
Partner Experience Design
Partner Experience will help you optimize communications between your company and your suppliers. Imagineer offers a complete and scalable platform to simplify the development of mobile applications and obtain valuable real-time information. Complete application integration allows partners to execute 24/7 processes with the company.
Start with Customer Experience Design as a methodology to improve your processes, business models and value proposition. Once the CX process is defined, automate the process through a Customer Experience Architecture.
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